Arizona Worm Farm

I was brought on board by The Arizona Worm Farm, a working farm in the Phoenix area,, to assist in effectively communicating their mission and product offerings. Our journey commenced with a comprehensive overhaul of their website. I undertook the task of reorganizing navigation, generating fresh copy, and implementing page redesigns. This transformative process not only equipped them with a clearer narrative structure but also helped them to more easily explain their products and services to new and existing customers.

Our collaboration extended to the creation of videos that were crafted to spotlight various facets of their farm. In a bid to enrich visitor experience, we fashioned an interactive map that facilitates self-guided tours using the videos as guides. This innovative approach adds depth to the exploration of their farm, offering a richer engagement with their processes and ethos.